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You are here > Home > Reading Lists > Health Administration Books > Achieve Excellence in Fund Raising Achieving Excellence in Fund
Raising, 2nd Edition Hardcover: 576 pages
This thoroughly revised and updated edition of the classic book in the field provides a conceptual foundation for the fund raising profession. Hank Rosso's Achieving Excellence in Fund Raising examines the profession's principles, strategies, and methods and is filled with practical examples. Read excerpts from this book here and here. Guided by the enduring philosophy of fund raising master Henry A. Rosso, contributors explain the reasoning behind the planning and selection of strategies for all fund raising activities, including:
"There are few true classics in the literature upon which any field of practice is based. Achieving Excellence in Fund Raising serves the nonprofit sector with a distinctive blend of quality leadership and sound guidance. Fund development success is built on the strategic integration of the contents of this important publication." — Robert F. Long, vice president for programs, W.K. Kellogg Foundation "As the medical profession has its Gray's Anatomy, the fund raising profession now has an equivalent text. I have practiced this profession for forty-two years and I am confident that there is nowhere else one could or need go beyond Achieving Excellence in Fund Raising, second edition, to gain an understanding of the comprehensive anatomy of fund raising. This book should be must reading for all who currently practice as a reminder of all the great and lasting principles that define this calling and for all who aspire to enter this noble and fulfilling profession." — Charles R. Stephens, managing partner, Skystone Ryan, Inc. (information from the publisher) You may also be interested in / The Directory of Healthcare Recruiters / Jump to a List / Health Administration & Leadership / Physician Executive, Medical Staff & Practice Management / Finance, Accounting, Economics, Billing & Reimbursement / Coding for Hospital, Physician & Clinical Services / Law, Malpractice, Ethics, Accreditation & Compliance / Quality Improvement, Outcomes & Customer Service / Risk Management, Security, Error Reduction & Patient Safety / Information Systems, Technology & Medical Records / Clinical Management & Executive Nursing / Behavioral Health, Social Work & Psychiatry Management / Human Resources, Management & Supervision / Directories, Data, Trends & Benchmarks / Software & CD-ROMs / Gift Ideas & Recommended Gifts / Journals, Magazines & Newsletters / Search for Books / Books Index / Go to / Home Page / Toolbox for Health Administrators / Bookstore |
