Service Line Execution 2.0: Advanced Strategies for Progressive Hospitals
by E. Preston Gee
Softbound, 130 pp
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This book is the definitive approach to achieving a competitive advantage. Implement the right business model for service line success.
Effective service line management is critical to your bottom line. To differentiate your hospital, you need an effective service line business model that defines and drives your position in today’s complex market. In the face of rising competition from specialty hospitals, physician centers, retail clinics, and more, you must implement proven techniques to develop, focus, and continually analyze your strongest core lines of business.
This book provides proven tools for service line management from subject expert Preston Gee.
Service Line Execution 2.0: Advanced Strategies for Progressive Hospitals lays out a practical management approach and explains how to apply it within the unique constraints of the healthcare environment. Gee offers proven advice and strategies for developing a functional business model and how this model can help you determine when to compete, partner, or align with other organizations.
Position your top service lines for maximum growth and profitability with this indispensable resource for healthcare leaders. It provides expert guidance and business know-how to help you:
Measure the relative effectiveness of your current service lines to determine your strengths and weakness
Use measurements to better allocate resources — including capital
Benchmark performance both internally and within the overall marketplace
Allocate the right resources to the most critical services
Create management teams and key measures for ongoing performance analysis
Utilize data and objective measures to more effectively engage and align with physicians on the medical staff
Position and differentiate your organization strategically within the market
This resource provides you Innovative case studies reveal lessons from your peers. It's packed with informative and revealing case studies of the most popular service lines of the day from innovative hospitals that are doing it right.
From the core service lines (i.e. neurosciences and cardiology), you’ll find advanced techniques and tips you can apply to your own service line management.
Who will benefit from this advanced guide? Service Line Execution 2.0 is a necessary tool for any professional looking to expand and optimize a healthcare organization’s core business lines. Specific titles include:
CEOs, CFOs, COOs
Senior VPs and VPs of strategy and marketing
Service line directors or managers
Hospital consultants and vendors
E. Preston Gee is considered one of the leading advocates for market-driven strategies in the healthcare industry. He has been writing about and consulting on consumer-oriented models such as service line/ product line management for over 15 years. He has written eight professional books, including the original, best-selling work on the subject of service lines. Mr. Gee is the senior vice president of strategic planning for the St. David's Healthcare Partnership in Austin, Texas. Prior to his extensive experience in healthcare, he worked in the consumer goods industry with The Quaker Oats Company.
With more than 17 years of experience, HCPro, Inc. is a leading provider of integrated information, education, training, and consulting products and services in the vital areas of healthcare regulation and compliance. The company's mission is to meet the specialized informational, advisory, and educational needs of the healthcare industry. As an acknowledged industry authority in healthcare regulation and compliance, HCPro focuses on providing its clients assistance and expertise in the areas of accreditation, medical staff affairs, credentialing, privileging, medical record management, regulatory compliance, nursing, quality/patient safety, infection control, and workplace safety.
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