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You are here > Home > Recommended Reading > Periodicals & Journals > Medical Marketing and Media Medical Marketing & Media / MM&M 12 monthly issues / 12 months (Click Amazon here for best current subscription price) Professional journal to and for the pharmaceutical and medical marketing industry, providing intra-industry communication and an information link with other industries and government. Medical Marketing & Media is a monthly business publication that has been serving healthcare marketers since 1965. Each issue carries a mix of industry news and in-depth feature articles on marketing and promotion written by a seasoned editorial staff that averages over 30 years' industry experience. Additional editorial material from leading industry experts is also published, subject to review and acceptance by MM&M's editorial staff and editorial advisory board. MM&M carries a number of special features, found in no other publication, including PERQ/HCI's midyear and year-end advertising review, IMS Health's year-end industry review, an annual advertising agency review, and a career and salary survey with information on more than three dozen industry positions. MM&M is the official publication sponsor of the Medical Advertising Hall of Fame, and carries complete coverage of the events and inductees in each March issue. MM&M circulates to over 12,000 healthcare executives. (the information about this publication is from the publisher) You may also be interested in / The Directory of Healthcare Recruiters / Jump to a List / Health Administration & Leadership / Physician Executive, Medical Staff & Practice Management / Finance, Accounting, Economics, Billing & Reimbursement / Coding for Hospital, Physician & Clinical Services / Law, Malpractice, Ethics, Accreditation & Compliance / Quality Improvement, Outcomes & Customer Service / Risk Management, Security, Error Reduction & Patient Safety / Information Systems, Technology & Medical Records / Clinical Management & Executive Nursing / Behavioral Health, Social Work & Psychiatry Management / Human Resources, Management & Supervision / Directories, Data, Trends & Benchmarks / Software & CD-ROMs / Gift Ideas & Recommended Gifts / Journals, Magazines & Newsletters / Search for Books / Books Index / Go to / Home Page / Toolbox for Health Administrators / Bookstore |
